Celebrating 25 years of making
kids dreams come true!
"Rusty Says" PSAs
Beginning in 1944, there was Smokey the Bear. In the 1980's, there was McGruff the Crime Dog.
Now in 2025, there is "Rusty Says"!
Program Directors and Community Affairs Departments,
please partner with us as we try to reach our nation's young people
by addressing some very important topics that affect them everyday.
Gun PSA - Station Branded
Bullying PSA - Station Branded
Gun PSA - Generic Brand
Bullying PSA - Generic Brand
About the "Rusty Says" Campaign
Produced by Hang On to the Dream Foundation, an Emmy Award winning 501(c)(3) non-profit organization, the "Rusty Says" campaign is hosted by our beloved mascot "Rusty", who speaks to kids about the topics of playing with guns, bullying and much, much more.
- Each :30 sec PSA can be personalized by us here at our studios in Hollywood, CA with your station’s
call letters/logo, etc., or you are welcome to place a mask/station ID on the spots yourselves.
- If your station has a "Kids Block” of programming, “Rusty” is available as an on-air host to introduce the shows in your "e/i" line up, etc. Your station may also request exclusive usage in your market (we can provide you with further details on exclusive usage upon request).
- “Rusty” will also be making public appearances at local schools in your area as part of this nationwide initiative. Let us know if your station would be interested in being represented during these visits.
For more information, or to request the video file for airing, contact:
Christopher Ewing:
818-925-4343
Hang On to the Dream Foundation is a 501(c)(3) non-profit organization.
Tax ID#: 04-3785573
Hang On To The Dream Foundation (Main Office)
200 East Big Beaver Rd
Troy, MI 48083
Hang On To The Dream Theatre/(TV Studio
1625 N. Las Palmas
Hollywood, CA 90028